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02-23-2010 01:57 PM |
2010 Star Stratoliner Deluxe Review
It's good to be a cruiser these days, or more correctly, to be in the business of building cruisers.
Despite the miserable economy and state of the motorcycle industry that we're all painfully familiar with, cruiser sales suffer the least, according to info from Derek Brooks, Product Planning Manager for Star Motorcycles.
During the launch of the 2010 Star Stratoliner Deluxe, Brooks pointed to industry sales data supplied by the Motorcycle Industry Council (MIC) that highlighted how cruiser sales accounted for the largest share of total motorcycle sales in the past five years.
Cruisers outpaced all other segments by literally tens of thousands of units sold.
n December '09 cruiser sales were roughly 250,000 units according to a graph created from MIC figures; the next highest category, Sport, saw roughly 100,000 sales in that same period. Talk about your cruiser staying power.
So, not only have cruisers proven a safe product bet the past five years, as of late the bagger scene has taken off, too, allowing brands further expansion opportunities into the sales-reliable cruiser segment.
But don't take Star's word on the recent resurgence of baggers. You need only look at Victory's 2009 introduction of not one, but two hardbag-equipped models, the Cross Country and Cross Roads.
With the Stratoline Deluxe, Star is ready to ride the swelling bagger wave.
More: 2010 Star Stratoliner Deluxe Review on Motorcycle.com |
