I’d recently read a similar article indicating that same trend.
The article I read mentioned that there’s been a sharp rise with Women purchasing bikes. It also mentioned that HD’s share of the market has continued to decline, no slam intended to our HD members, mainly due to their pricing, prices for gear, and their reliability.
Yamaha, Honda, Suzuki, and Kawasaki continue to gain ground with buyers because of their pricing and reliability.
We notice every year locally that we see more lady riders on the road and vary in which bike they’re riding. The article also mentioned that the used HD market continues to increase year by year.
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